How to Make $100,000 Selling Your Product Online

getting started how to... Mar 13, 2020

Sometimes we just need to take a look at the math to realize that a $100,000 a year, or even a month, is entirely possible.

Here are some examples:

Ebooks

Let’s say you create a $37 eBook.

$37 x 2703 sold = $100,011

If you break that down per month, then 2703 divided by 12 months = 225 eBooks sold per month, which is less than 10 per day.

Can you sell 10 ebooks per day?

Let’s look at it another way. Are there 10 people in the world that you can help each day with your knowledge?

Audio Program

Now let’s say you create a $297 Audio Program.

$297 x 337 sold = $100,089.

If you break that down per month, then 337 divided by 12 months = 28 programs per month.

That is less than 1 per day.

How do you make an audio program?

Record audio with your computer. You might need to buy a quality mic or a headset with mic built in. That will cost you maybe $50, give or take.

You can use a free audio program like Audacity.

Whatever your topic is, divide it into sections and talk for...

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How to Create GREAT Products FAST

getting started how to... Feb 04, 2020

Yes, it’s awesome to give great info, but anyone – ANYONE – can do a Google search and likely get the same great info if they simply look long enough.

With this secret ingredient, you can crank out one hot selling product after another.

You can make mistakes in the products and people won’t care.

You can forget to include everything that should be there, and people still won’t mind.

You can even give mediocre information (although I don’t recommend this) and most likely get away with it unscathed.

But without this secret ingredient, you can give away the keys to Fort Knox and still be thought of as a mediocre product creator, at best.

I’ll get to that secret ingredient in just a moment. First, a look at the mechanics of creating a product…

Let’s assume you already have the topic for your product. What’s next?

Choosing the format. It could be a PDF, a video, a webinar, coaching, Facebook Group, podcast of whatever you want...

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Marketing Vocabulary You Need to Know

If you’re marketing online, it’s imperative that you master the language of marketing in order to maximize your results.

That’s right – knowing the language of marketing can actually increase your income. For example, if you don’t know what A/B testing is, then you’re not doing it. And if you’re not testing, I can almost guarantee you are losing sales that rightfully should be yours.

Just like any other profession or business, there is a learning curve. And part of that education is mastering the terms and concepts you need to succeed.

A/B Testing

Testing two versions of a webpage, email subject line, landing page, CTA, etc. to see which one performs better.

Analytics

Tracking data and creating meaningful patterns from it that inform future marketing endeavors. The data can come from website traffic, conversions, social media, etc.

Backlink

An incoming hyperlink from one web page to another website.

Bounce Rate

The number of people who land...

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The Ultimate Guide To Product Marketing in 2020

product marketing Jan 10, 2020

Learn about the power of product marketing, how it can help your bottom line and impact the success of your products.

This is a download and includes templates. An email address is required to obtain the kit.

https://blog.hubspot.com/marketing/product-marketing

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Case Study: $3500 a Month Outsourcing Art Work

You already know you can hire a ghost writer to write just about anything for you, put your own name on it, and call it your own.

Marketers do it all the time. After all, just because you’re good at marketing doesn’t mean you’re good at writing or even have the time to write all the blog posts, emails, sales letter and so forth that you need.

Celebrities do this, too. For example, when a movie star or entrepreneur or CEO comes out with a book, there is an excellent chance that book was written by someone else.

So far so good?

What I’m about to tell you might immediately raise a red flag for a few people. And yet, it’s simply a variation on ghost writing.

You could think of it as ‘ghost art,’ I suppose.

I know of a woman who outsources original artwork and then sells prints of it on Etsy, Ebay, and other sites.

She hires artists to create original abstract art. And she’ll even find existing artwork that she likes, and then ask the...

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How to Increase Conversions on Pop-ups and Squeeze Pages

…while simultaneously training your new subscribers to open and read your emails.

Traditionally, a squeeze page or pop-up is going to have a big promise in your headline, followed with 3 bullet points and an opt-in form or something similar.

But what if, instead of ONE big promise, you make 12 of them?

One online marketer recently tested a pop-up that contained 12 “Secrets” instead of the usual big headline and bullets.

It read something like this:

  • Yours Today… Free
  • 12 Potent Attraction Secrets
  • Secret 1: A method for winning hearts from Sir Lancelot
  • Secret 2: The one thing you can do to get a deeper commitment from him
  • Secret 3: How to have the BIG relationship discussion without alienating him
  • Secret 4: The secret “D Word” that will make or break your relationship
  • Secret 5: Tricks to making a man fall in love with you
  • Etc.

And then a box for entering the email address, and a button that says, “Get Access Now!”

I’m...

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How To Create a Hugely Successful Lead Magnet

how to... lead magnets Nov 18, 2019

A truly great lead magnet is literally worth its weight in gold because of what it can do for you.

Done correctly, lead magnets are irresistible bribes that offer a specific value to a prospect in exchange for their contact information.

The better the lead magnet, the more subscribers you can get.

The more subscribers you get and the better targeted they are, the more money you can make promoting to those subscribers.

As you can see, your entire funnel rests on your lead magnet.

Without it, you have no subscribers; and thus no one to sell anything to.

Your goal as a lead magnet creator is not just to maximize the number of targeted leads you receive…

…it’s also to get the BEST leads possible.

For example: If your lead magnet is the chance to win a free house, you could potentially build a list of thousands of people in just a few days.

But unless your niche is ‘home giveaways,’ your new leads won’t be targeted to your specific niche.

However, if...

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Hacking Your Brain for Success

mindset Nov 01, 2019

How can we harness the power of our brains to push ourselves to accomplish things we don’t think we’re capable of doing?

1. Focus on enjoying the process. Most people can get better at anything if they are willing to put in the time and effort. Find ways to enjoy the process itself, so that it becomes more of a hobby or passion than a chore.

2. Detach yourself from the outcome. The way to enjoy the time and effort you put into learning a new skill – practice – is to detach yourself from the outcome and instead focus on the process.

3. Start small before going big. Practice in low stakes situations rather than trying to tackle something big first. For example, if your goal is to climb Mt. Everest, you’re going to start on much smaller climbs and work your way up to the big one.

4. Use small steps to push your own boundaries. Starting small and working your way up is how you can gently push yourself out of your comfort zone. By taking a series of small...

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5 Steps to Converting Blog Posts to Audio

blogging how to... Oct 21, 2019

One of the easiest ways for you to create audio content is to go back to your best blogpost and articles and convert them to audio.

But how do you do this?

It’s not always as simple as reading your post into an audio recorder. After all, the written word and the spoken word aren’t quite the same thing.

Step 1: Determine if your content will convert well to audio

Not all content is going to translate well into an audio piece.

For example, imagine an infographic, which typically contains many stats or short tips along with plenty of graphics being translated into audio. It’s simply isn’t going to work.

Content that does convert well to audio includes:

News

Stories and case studies

Inspirational, self-empowerment and motivational content

Advice

Opinion pieces

Short list pieces (for example, “3 Secrets to Attract Love”)

How to do something (as long as diagrams and photos aren’t needed)

FAQ’s

Content that doesn’t convert well to audio...

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How to Double Email Profits in 6 Weeks

email marketing how to... Oct 15, 2019

…Or perhaps even triple it in 12 weeks.

There are essentially 2 ways to increase your email profits: Get more subscribers or sell more to the subscribers you already have.

Ideally, you want to do both. But for now, let’s just concentrate on selling more to your current subscribers.

What I’m about to suggest could become one of the most productive uses of your time.

After all, what else can you do that DOUBLES or TRIPLES your email income, and with no expenses?

And yet, most marketers will never do what I’m about to suggest. I know this, because 90% of email marketers I talk to tell me they don’t do it.

What am I talking about?

A/B testing.

Of all the metrics associated with your online business, one of the easiest to measure and improve is email revenue and performance.

Simply write two versions of your email message and send out each to half of your database.

Then measure the results.

Look for what works and what bombs. Whatever is working, test more...

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